Leadership succession pose unique challenges for founder-led beauty brands. Our analysis uncovers successful strategies and pitfalls amid this shift.
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Egon Zehnder's Sarah van Dyck has confirmed that Anthropologies' former CEO Hillary Super will succeed Rihanna as the CEO of Savage X Fenty.
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The Kellogg Marketing Leadership Summit, 2021, focuses on the theme of Marketing Leadership: "What’s Around the Corner?” As always, we explore topics from both…
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A practical guide to landing your first corporate board seat. Interviewing for First-Time Board Service: read successful strategies for meeting the unique challenges of…
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At the 2020 Kellogg Marketing Leadership Summit, Sarah Van Dyck spoke with Vince Hudson, SVP Global Brand Strategy and Marketing Operations, American Express about…
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The 10th anniversary Kellogg Marketing Leadership Summit was unlike any other — a virtual setting that brought more attendees than ever before.
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If markets are transformed and the marketing function is evolving at an accelerated rate, who can you rely on to lead a re-imagined marketing…
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Changing market dynamics are driving shifts in the marketing function. The pandemic has accelerated those trends, and in many cases, left its own unique…
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The marketing landscape is not going back to “normal.” It has been transformed by the COVID-19 pandemic. And more change is yet to come.
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Egon Zehnder's Sarah Van Dyck sat down with Walgreens Boots Alliance's Global CMO to discuss how growth has impacted their marketing function.
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Egon Zehnder gathered Chinese executives and US public board members on May 14th to exchange their experiences and share their outlook for the future.
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CEOs from consumer companies discuss what strategies have been effective, lessons they have learned along the way, and what the business landscape might look…
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What are the talent and leadership implications that CEOs are contending with as they evolve and disrupt innovation within the consumer space?
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CMO of Eventbrite, Brian Irving, discusses the importance and bravery of applying incubating to marketing.
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Jay Sethi, CMO of Diageo Beer Company and VP of Smirnoff, discusses brand purpose and how Smirnoff leverages it as a pillar for growth.
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At the 2019 Kellogg Marketing Leadership Summit – the ninth-annual conference attended by 120 of today’s top marketers and held by The Kellogg School…
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On October 3-4, Egon Zehnder, in collaboration with Kellogg School of Management and McKinsey & Company, convened senior marketing leaders for a dialogue on:…
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Egon Zehnder is a founding partner of Northwestern University’s Kellogg Marketing Leadership Summit.
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Sarah Van Dyck joins the Safe for Work podcast to discuss how to ask for what you really want out of a job.
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As CMOs continue to face obstacles in the dynamic business world, it’s important to remember the primary takeaways, gleaned while surrounded by peers who…
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Egon Zehnder's Sarah Van Dyck spoke with the CMO of AR/VR and Facebook, Rebecca Van Dyck, at the 2018 Kellogg Marketing Leadership Summit.
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Egon Zehnder's Sarah Van Dyck spoke with Clorox CMO Eric Reynolds at the 2018 Kellogg Marketing Leadership Summit.
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For its sixth annual summit welcomed more than 100 senior marketing leaders on September 14-15, 2016. The program featured a mix of interactive sessions,…
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Defining and then finding the modern marketer is a task we face every day. Consider the hourglass. It is an iconic joining of equals…
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What is the right balance between traditionalists and change makers? In our experience, we’ve found the formula used by innovation leaders can also create…
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The combination of overlapping social media networks with passionate and vigilant consumers means that chief marketing officers and chief communications officers are never more…
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The topic of innovation is squarely on the agenda of today’s corporate decision makers. This was in full display at the recent New York…
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We recently held a private dinner for 20 CMOs from some of San Francisco’s most disruptive companies in the hospitality, food, insurance, financial services…
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Virtual reality (VR) and artificial intelligence (AI) will revolutionize digital marketing, write Egon Zehnder consultants Amanda Roberts and Sarah Van Dyck for CMSWire.
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In an increasingly disruptive world the key challenge facing CMOs is to create an agile organization that will help individuals to leverage their full…
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For a generation, Procter & Gamble has been more than an icon of consumer packaged goods—it’s been the West Point of marketing, producing hundreds…
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