Talent is more valuable than ever in times of crisis, but few firms see downturns as an opportunity to motivate staff and maximise their potential, reports the Spanish daily El Pais. The newspaper cites companies with a culture of networked idea-sharing and individual freedom, as shining examples of top talent management. Unfortunately most companies are light years away from this model, it adds. In fact, many companies still consider other activities more important than talent, warns
Pablo Sagnier, a consultant at Egon Zehnder International, Barcelona. Getting the best out of employees in a crisis calls for strong leadership, effective internal communications and a more human approach, say experts. Sagnier agrees. “Over the years the most sophisticated and successful companies have turned out to be those that place a growing emphasis on talent, which is already in scarce supply,” he concludes.
