“Claudio Fernández-Aráoz has vast experience, deep knowledge, and profound wisdom on perhaps the most vital question facing any enterprise: how to get the right people on the bus and into the key seats. Anyone who strives to lead from good to great would do well to grow by delving into Claudio’s work, for he is a true master”

– Jim Collins, bestselling author, Good to Great

t's Not the How or the What but the Who: Succeed by Surrounding Yourself with the Best

It’s Not the How or the What but the Who earned a gold medal in the 2015 Axiom Business Book Awards, presented by Independent Publishers . The Axiom Awards recognize books that illuminate important business trends and opportunities in the changing economy. Claudio Fernández-Aráoz was honored in the Human Resources category.