The combination of 3G Capital’s ongoing acquisitions, margin pressure from discounters like Aldi and Lidl and the expectations of activist investors has thrown consumer packaged goods companies in the food space squarely on the defensive. Most have reacted by going into cost-cutting mode, slashing entire layers of marketing and R&D talent from their organizations.
FC Barcelona has enjoyed more success than any club side in history on the back of an attacking philosophy rooted in hard work. Barça’s football academy La Masia is where that work begins.
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