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营销高管

首席营销官(CMO)是首席级高管层级中变化最快、最为独特的职位。当几乎所有行业(从消费品、科技、医疗保健到工业)都更加以客户为中心、变革速度持续加快之时,CMO成为联结组织与客户的纽带。CMO领导品牌传讯,激发内外部客户,同时推动绩效营销这一日益重要的领域。他们还要应对几乎所有的商务挑战,包括数字化/数据颠覆、销售、创新、创立全新的客户体验,同时也是满足客户对新沟通方式的要求的主要接口。为了取得成功,今天的CMO必须擅长构建跨职能合作关系,并理解整个企业的价值链。这确实是个全新的领导角色。

亿康先达的CMO职能咨询顾问曾在全球领先的营销培训机构和最具创新精神的新创企业工作。作为数字化业务咨询团队的积极领导者,我们帮助企业设计符合其战略目标的敏捷型营销组织。我们评估和量化高管以往经验、当前能力和未来潜力的能力,可确保我们帮助您判明最适合承担未来挑战的营销领导人才。凭借我们的全球覆盖面和“全球一体”理念,我们将充分调动业务网络来招募充满活力的营销领导人才,他们能够帮助CEO和其他首席级高管驾驭这个空前重视客户需求的市场。

我们期待着与您合作打造业界领先的营销团队。


营销高管 顾问

Jason Hecker

Jason Hecker

Chicago

Global Lead

Based in Chicago, Jason Hecker is active in Egon Zehnder’s Consumer and Industrial practices. 阅读更多

Ari Roitman

Ari Roitman

New York

Ari Roitman, based in New York, is active in Egon Zehnder’s Sports, Consumer and CMO practices. 阅读更多

Sarah Adler

Sarah Adler

New York

Sarah Adler, based in New York City, supports companies in the global consumer products sector as an active member of Egon Zehnder. 阅读更多

Irina Wolpert

Irina Wolpert

New York

Based in New York, Irina Wolpert is a sought-after member of Egon Zehnder’s Technology & Communications, Financial Services, and FinTech practices. 阅读更多

Pree Rao

Pree Rao

New York

Preetam (Pree) Rao co-leads Egon Zehnder’s Global Marketing and Sales practice with a focus on helping CEOs and their teams drive topline… 阅读更多

Dani Aaron

Dani Aaron

New York

Dani Aaron, based in New York, is active in Egon Zehnder’s Consumer, Technology, and Communications practices. She is a valued advisor to clients… 阅读更多

Steve Selwood

Steve Selwood

New York

Stephen Selwood, based in New York, is a core member of Egon Zehnder’s Consumer and Financial Services Practices. He is a trusted advisor to large… 阅读更多

Ashley Harding

Ashley Harding

New York

Based in New York, Ashley Harding is active in Egon Zehnder’s Consumer and Chief Marketing Officer practices. 阅读更多

Zachary Pomerantz

Zachary Pomerantz

New York

Zach Pomerantz is in Egon Zehnder’s Global Services Practice, and is the US Head of Hospitality and Leisure. Focused on Real Estate, Travel &… 阅读更多

Anja Herrmann

Anja Herrmann

New York

Anja Herrmann leads the firm’s US Retail, Apparel & Luxury Practice and is a core member of the Consumer and Digital practices. 阅读更多

Martha Williams

Martha Williams

Boston

Martha Williams, based in Boston, advises companies in the retail and consumer sectors. She is a valued partner to leading national and global clients… 阅读更多

Edward Young

Edward Young

Boston

Based in Boston, Ed Young is active in Egon Zehnder’s Industrial practice with a special focus on utilities, power, and renewables. 阅读更多

Dan Petrossi

Dan Petrossi

Boston

Dan Petrossi, based in Boston, co-leads the firm’s Global Marketing and Sales practice and is active across Egon Zehnder’s Technology &… 阅读更多

Mark Stuart-Smith

Mark Stuart-Smith

Boston

Based in St. Louis, Mark Stuart-Smith is active in Egon Zehnder’s Consumer, Chief Marketing & Sales, DE&I, and Leadership Advisory practices. 阅读更多

Amanda Helming

Amanda Helming

Boston

Amanda Helming, based in Boston, is active in the Consumer, Sales & Marketing, and Sports Practices. She is valued by clients for her own leadership… 阅读更多

Kristen Burke

Kristen Burke

Atlanta

Kristen Burke, based in Atlanta, leads in the firm’s Human Resource Officer practice at the intersection of Consumer and Technology… 阅读更多


智识与洞见 | 营销高管

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Unlocking Leadership at Scale for Israeli Startups

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Our insights with Israeli firms show three key areas for startup success: IPO-ready board, global executive attraction, and culture for expansion. 阅读更多

What Sets Successful Chief Revenue Officers Apart in Turbulent Times?

What Sets Successful Chief Revenue Officers Apart in Turbulent Times?

Companies are facing uncertainty and change, but Chief Revenue Officers (CROs) can help create stability and navigate their organizations through tough times. Based on… 阅读更多

The Kellogg Marketing Leadership Summit — Twelfth Annual Kellogg Marketing Leadership Summit

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Egon Zehnder is a founding partner of Northwestern University’s Kellogg Marketing Leadership Summit, now in its sixth year. 阅读更多

Embracing Identity: Insights from LGBTQ+ CMOs

Embracing Identity: Insights from LGBTQ+ CMOs

At 2022’s Kellogg Marketing Leadership Summit, three renowned marketing leaders gathered for a panel. They explored how embracing their LGBTQ+ identities shaped their careers… 阅读更多

Big to Small: CMOs Share Their Journeys

Big to Small: CMOs Share Their Journeys

When CMOs at successful companies decide to take a chance on life at a smaller company, they get a lot of wide eyes and… 阅读更多

Marketers: Dare to Dream and Disrupt Yourself

Marketers: Dare to Dream and Disrupt Yourself

As the keynote of the 2021 Kellogg Marketing Summit, CMO of NotCo Fernando Machado shared ten key lessons that any marketer can learn from.… 阅读更多

The Kellogg Marketing Leadership Summit — Tenth Annual Kellogg Marketing Leadership Summit

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The 10th anniversary Kellogg Marketing Leadership Summit was unlike any other — a virtual setting that brought more attendees than ever before and content… 阅读更多

What CXOs Think of Marketing:

What CXOs Think of Marketing:

At more and more organizations, marketing has become firmly established as a C-suite function. 阅读更多

CMO Redefined

CMO Redefined

“Cladogenesis” is a term used by evolutionary scientists to describe the relatively sudden division of an existing species into two or more separate lines… 阅读更多

Renegade Thinkers Unite – Courage: Why Any CMO Job Description Is Incomplete Without It.

Renegade Thinkers Unite – Courage: Why Any CMO Job Description Is Incomplete Without It.

Kristi Maynor, Head of the U.S. CMO and Digital Transformation Practice at Egon Zehnder, joined Drew Neisser on his Renegade Thinkers Unite podcast to… 阅读更多

What We Heard – Never Waste a Crisis

What We Heard – Never Waste a Crisis

The combination of overlapping social media networks with passionate and vigilant consumers means that chief marketing officers and chief communications officers are never more… 阅读更多

How CMOs in the Epicenter of Innovation View the World

How CMOs in the Epicenter of Innovation View the World

We recently held a private dinner for 20 CMOs from some of San Francisco’s most disruptive companies in the hospitality, food, insurance, financial services… 阅读更多

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