"Innovative leaders don't need to define a vision; they need to create a context where others are able to innovate."
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"Innovative leaders don't need to define a vision; they need to create a context where others are able to innovate."
营销高管
For some time now, leaders from across industries and geographies have been operating in an uncertain and volatile environment. And while we watch the… 阅读更多
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The news story seems common now. Information about a company – working conditions, political affiliations, government relations, etc. – is made public, and the… 阅读更多
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This CMO Briefing from Egon Zehnder’s Dick Patton and Rory Finlay explores the leadership implications of this year’s Kellogg Summit topic: “Exceeding Market Growth… 阅读更多
Watch Dick Patton and Rory Finlay interview leading Chief Marketing Officers on what marketers need to do to be successful in a rapidly changing… 阅读更多
营销高管
On October 24-25, 2012, Egon Zehnder International, McKinsey & Company and Northwestern University’s Kellogg School of Management jointly hosted the second annual Kellogg Marketing… 阅读更多
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