Alex leads Egon Zehnder’s Services practice in Asia Pacific, and jointly runs the firm’s Marketing and Sales practice in the same region. Alex is also active in our Consumer practice with a focus in retail, apparel and luxury sectors, and is passionate about the branded space where the world of retail, hospitality and real estate converge.
I’m keen to make our world a better place by finding and developing exceptional leaders. This job gives me great inspiration and a huge sense of purpose.
Prior to joining Egon Zehnder, Alex held the post of Chief Marketing Officer at ATV Digital Media Ltd in Hong Kong. Before that he served as the CEO of Leo Burnett Ltd. Earlier in his career, Alex held various senior roles at Ogilvy in Hong Kong, Shanghai and Kuala Lumpur.
Alex earned a Bachelor of Commerce degree in marketing and management and then a Postgraduate Diploma in marketing (with distinction) from Curtin University of Technology in Australia. When not working, Alex enjoys spending time with his lovely wife Peggy and beautiful daughter Abigail, sampling good food and wines from around the globe, and cheering on the Arsenal Football Club.
李础强 (Alex Lee) 常驻香港，他是亿康先达大中华区咨询团队的活跃成员。专注于零售、以消费者为中心及数字业务 。对于零售、消费品、旅游与酒店、体育、服务、消费科技行业的大中型企业、传统或新创企业、跨国及本土企业领导人，李础强都是广受敬重的专业顾问。他充分发挥其深厚的经验，为客户推动人力文化转型和引入组织创新，从而帮助客户在新型数字化经济下取得成功。