As the AgriFood Tech sector increasingly gets more visibility and higher dollar amounts, here’s what investors and talent should consider when tapping into the…
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At Future Foodtech 2022 in San Francisco, sponsored by Egon Zehnder, leaders convened from across the food and agricultural value chain to discuss the…
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Hiring in the start-up world is no longer a linear path, and leaders will need to stay ahead of their future needs when it…
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Jason Hecker, head of the global CMO practice group at Egon Zehnder, was featured in AdAge discussing the traits necessary for a CMO's success.
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Brand purpose has come a long way in 25 years. Jim Stengel talks about the importance of measuring brand purpose so that it can…
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Jason Hecker spoke with General Mills’ Brad Hiranaga, who shares how their brand purpose guides them through the COVID-19 pandemic.
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Jason Hecker spoke with Aetna CMO Gannon Jones, where they discussed the power of data to understand your customer and the impact of COVID-19…
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The 10th anniversary Kellogg Marketing Leadership Summit was unlike any other — a virtual setting that brought more attendees than ever before and content…
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The 10th anniversary Kellogg Marketing Leadership Summit was unlike any other — a virtual setting that brought more attendees than ever before and content…
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If markets are transformed and the marketing function is evolving at an accelerated rate, who can you rely on to lead a re-imagined marketing…
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Changing market dynamics are driving shifts in the marketing function. The pandemic has accelerated those trends, and in many cases, left its own unique…
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The marketing landscape is not going back to “normal.” It has been transformed by the COVID-19 pandemic. And more change is yet to come.
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Purpose and optimism are important messages to communicate especially in a crisis. Twelve Chief Marketers discuss how to adjust plans to keep their brands…
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What are the talent and leadership implications that CEOs are contending with as they evolve and disrupt innovation within the consumer space?
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At the 2019 Kellogg Marketing Leadership Summit, Chief Marketing and Sales Officer of Fluresh, Lindsay Levin, shares lessons learned from her jump from Pepsico…
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At the 2019 Kellogg Marketing Leadership Summit, Egon Zehnder's Jason Hecker sat down with IHG's SVP Global Marketing Eric Lent to discuss how growth…
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At the 2019 Kellogg Marketing Leadership Summit – the ninth-annual conference attended by 120 of today’s top marketers and held by The Kellogg School…
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At Egon Zehnder’s second annual Fresh Start Executive Forum Breakfast in New Orleans, leaders gathered to discuss the future of personalized nutrition and the…
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Egon Zehnder's Jason Hecker sat down with Nextfoods Inc. CEO Alan Murray to discuss the future of personalized nutrition and the need for an…
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Jason Hecker sat down with Dr. Rachel Cheatham, Founder of Foodscape Group, to discuss the future of personalized nutrition and the need for an…
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As food industry leaders continue to understand the power and potential of personalized nutrition, they are challenged with bringing together scientific expertise and marketing…
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The combination of 3G Capital’s ongoing acquisitions, margin pressure from discounters like Aldi and Lidl and the expectations of activist investors has thrown consumer…
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The combination of 3G Capital’s ongoing acquisitions, margin pressure from discounters like Aldi and Lidl and the expectations of activist investors has thrown consumer…
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