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Larissa Petrova

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+971 4 376 5555

Larissa Petrova, currently part of our Middle East team and based in Dubai office, is active across Egon Zehnder’s Consumer, Retail, Health and Executive Assessment and Development practices. Prior to this, she led our Moscow office until 2022.

Going through change together with leaders and their organizations is what inspires me the most.

Before coming to Egon Zehnder, Larissa was member of the management team in FrieslandCampina and was responsible for all commercial operations of the company in Russia and CIS. She started her career in Unilever Russia-Ukraine-Belorussia, where she held several Director positions, including Key Account Director and Customer & Shopper Marketing Director roles.

Larissa is a Clinical Psychologist and holds an MA from St. Petersburg State University, an MBA from Vlerick Gent International School of Management, and graduated from executive programs in INSEAD and IMD. In 2019, she earned an MA degree from Moscow Higher School of Economics and a Diploma with Honour in Psychoanalysis and Executive Coaching. Larissa is an active member of Association of Psychoanalytic Coaching and Business Consulting, ISPSO and is a certified Analytic-Network Coach.

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Thought Leadership

Thought Leadership by Larissa Petrova

CPG: A Chance For True Change

CPG: A Chance For True Change

CPG companies, large and small, impacted by Covid are pivoting to become increasingly agile in response to consumer needs. Read more

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