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Anna Auerbach

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+1 212 519 6274

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Anna Auerbach, based in New York, is a core member of Egon Zehnder’s Technology and Digital practice. Anna is an experienced advisor, founder, and operator. She works across advisory and search work, and has a particular focus on the intersection of product, technology and marketing for high-growth companies. Anna is also active in the firm’s HR officers practice.

I’m excited about helping companies find tomorrow’s leaders. Every company’s success, culture and competitiveness are determined more than anything else by its leadership.

Prior to joining Egon Zehnder, Anna was the Cofounder and CEO of Werk, which pioneered Saas analytics for people policies and benefits. Werk’s software and data insights were featured in HBR, Fast Company, WSJ, Bloomberg, and other publications. Earlier in her career, Anna worked in consulting. She began her career at McKinsey & Co., where she focused on technology, media and telecommunications work. She then worked at two specialty consulting firms, leading one as the Chief Operating Officer.

Anna earned a BA in economics and psychology from Brandeis University and an MBA from Harvard Business School.

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Thought Leadership

Thought Leadership by Anna Auerbach

Why Product Officer Searches Go Wrong

Why Product Officer Searches Go Wrong

The search for the right Chief Product Officer is rarely straightforward. Often there is an understanding gap between the practitioners of the function and… Read more

Product Leader Confidential

Product Leader Confidential

We gathered a dozen women in Product to hear their take on how the function operates, what they see as their roles and what… Read more

The New Pipeline: CPO to CEO

The New Pipeline: CPO to CEO

Where will the next generation of CEOs come from? Your mind may go to the more traditional pathways of COOs and CFOs, but what… Read more

HR in Time of Crisis: A Catalyst for Change

HR in Time of Crisis: A Catalyst for Change

The pandemic and the social context of Black Lives Matter has created a new set of challenges and opportunities for the People function. Read more

Move Over, Customer Experience

Move Over, Customer Experience

We’re in a new era. Our leaders must think beyond customer experience and focus on total Human Experience, which takes into account both employees… Read more

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